Friday, June 29, 2007

Feedback Form Link Spam


This was a "cut and paste" job, into the customer inquiry form for my website. What a lovely inquiry, right down to the formatting problems....
Searching the internet for sites about birth injuries, I came across your resource. Your site is impressive and I write to suggest a site to add to your resources. That site is â Birth Injury,â and its URL is http://www.consumerjusticegroup.com/birthinjury/index.html.

As you probably well know, one of the best ways of raising Google ratings and being found by search engines is to share links with sites that have similar interests and concerns. Please consider adding our link to your page in a resource section, which would be beneficial to your readers. This would help your readers to learn more about the causes of birth injuries and what they can do to prevent it from happening or seek compensation when it has.

We at the Consumer Justice Group (www.consumerjusticegroup.com) are dedicated to raising public awareness about birth injuries nation-wide. CJG offers an abundance of information for consumers on matters from birth injuries to stock fraud.

For your convenience, I have formatted the link so you may copy and paste it onto your page:
< a href=â http://www.consumerjusticegroup.com/birthinjury/index.htmlâ >Birth Injury< /a > Newsletter< br>
Read the articles in our Birth Injury Newsletter to find out more about fighting and preventing birth injuries.

If you would like us to add a link to your website in return, we would be happy to do so.

Sincerely,

Cassie R------
Community Builder
cassie@consumerjusticegroup.com
I love the personalization - "your resource", "your site". The rough translation of this message is, "You have a good site. If you link to us it will help us rank better in Google. If you ask, we'll consider linking to you." They don't overtly state, "We'll only link to you if you have already linked to us," but what are the odds of anything else? (Am I too cynical in my old age?)

Thursday, June 28, 2007

"Link To Me" Spam


If you run a website with any appreciable amount of traffic, or perhaps even if you own a parked domain, you will get spam from sites which want you to link to them. Often these emails are obviously machine-generated - because nothing could warm me to the idea of linking to a site than receiving impersonal, form email SPAM.
On 6/26/07 1:25 PM, "Anne Moore" wrote:

Hi Aaron Larson,

This is the owner from http://www.stsosha.com

Today I visited http://www.workerscompensationinsurance.com/ and i really like it. I am interested in your site because it is relevant and would make a good complement to my existing content.

I have already added your web site link to this page on my site: http://www.stsosha.com/resources/human-resources/

We would greatly appreciate a reciprocal link. Aaron Larson, if we do not hear from you it will be assumed you do not wish to exchange links and your link will be removed.

You can edit your link here: http://www.stsosha.com/resources/human-resources/***.html

How Your Site Appears:
Title: Workers Compensation Resources
URL: http://www.workerscompensationinsurance.com/
Description: United States national resource for workers, providing legal information, forums, and links to state and federal resources.

If you would like your link to remain active, please add us to your site. Here are the suggested details:

Title: OSHA Training Los Angeles
URL: http://www.stsosha.com
Description: Osha compliance training organization helps industries maintain compliance with federal labor laws. Sells safety training videos and planning manuals.

We hope to continue a long lasting, mutually beneficial relationship. Feel free to drop me an email or call if you'd like to talk more about this.

If you wish to decline, simply do nothing, or respond to this email with the words 'unsubscribe' in the subject line to stop receiving further requests.

Sincerely, http://www.stsosha.com
What does this campaign obviously do wrong?
  • Form email with awkward personalization ("Dear Aaron Larson")
  • Obnoxious demands - I like your site enough to link to it, but if you don't link back the same link-building script which spawned this spam email will delete the link.
  • Carelesness. The person who programmed their link building script forgot to capitalize "OSHA" in the preferred description for their site.
But really, it's worse than that. After looking at the page on which the described link appears, I decided to take them up on their invitation that I drop an email:
The benefit to me of having a "rel=nofollow" link on a pagerank zero page on your site would be, exactly, what?
In a perfect world people would link to sites or good content that they like, because they like it. The exchanging of links has, for some years, been used to build the profiles of pages. Pages with more links have historically been treated by search engines as more deserving of high rankings. While the exchange of relevant, quality links may still help the sites at both ends of an exchange, search engine algorithms now try to discount or eliminate any weight given to link exchange schemes meant only to build an illusion of popularity.

This scheme appears to try to compensate for the probability that a search engine will quickly spot it as a link exchange, and algorithmically discount the links, by tagging the links "nofollow" - meaning that spiders will see but not follow the links. Also, their script-generated pages have been assigned no value (PageRank: 0) by Google. Although the public PageRank tool only estimates that value, with Google keeping the current details to itself, it is safe to assume that this set of pages will never have appreciable PageRank, and will likely remain at "0" as long as it remains online.

My interpretation: In exchange for your link to their site, they hope for "a long lasting, mutually beneficial relationship" in which they provide nothing of value and reap significant benefit.

(I'm still waiting for a reply to my email.)

Somebody Will Probably Fall For This, But....


I just received by email a fake invoice claiming that I owe thousands of dollars for some nebulously itemized business services. The bill was carefully personalized - or maybe not. "Dear mister Green/Grin," I think It was meant for this guy.

The bill is from:
XYZ Consulting Corporation
12345 This Street
Anytown, CA 00000
Tel: (310) 555-1213 Fax: (310) 555-2121
admin@xyzconsulting.com
www.xyz.com
You would think they would at least update the template they use to create the fake bills....

As apparently they see no profit in having you dial a fake "555" number from their supposed corporate headquarters, I was instructed,
Please feel free to contact our Customer Support representatives in case of any problems via the phone number 8 - 800 195 200 100
I believe that would connect me to a company in Russia.

Friday, June 22, 2007

MySpace Sex Offender Lists - Avoiding Confusion


I received a call from somebody who shares a name with a sex offender listed by the Michigan Attorney General's office as having a MySpace account. He told me that he had called the AG's office and asked that they include information, such as age, location of residence, or a link to the offender's listing in the sex offender registry, which would reduce or eliminate any possible confusion. He was rebuffed.

Personally, I believe that at a minimum the AG's office should incorporate a disclaimer reminding people that listed names may not be unique, and that they should check the registry to identify the specific individual named. I think it is quite reasonable that they add additional identifying information, and links to the sex offender registry.

Language In Court


A recent post at Lawyers, Guns & Money reminded me of a transcript I recently read, in which a plaintiff's lawyer was insisting upon calling the defense's medical examination of the plaintiff a "defense medical examination". This type of evaluation is authorized by MCR 2.311,
When the mental or physical condition (including the blood group) of a party, or of a person in the custody or under the legal control of a party, is in controversy, the court in which the action is pending may order the party to submit to a physical or mental or blood examination by a physician (or other appropriate professional) or to produce for examination the person in the party's custody or legal control.
The defense attorney objected to the phrase, and repeatedly argued that it was properly called an "independent medical examination" because "That's what they call it in the court rules."

The defense attorney was wrong. The closest the court rules come to describing something as an "independent medical examination" is in the mental health rules, where an indigent person who is the subject of mental health proceedings can request that the court order an "independent clinical evaluation". MCR 5.733. The term "independent medical examination" or "IME" is frequently used to describe a medical examination paid for by the defense, and conducted by the defense's medical expert, but that phrase receives no special sanction in either the Michigan Court Rules or Michigan Rules of Evidence.

A plaintiff's lawyer who thinks about the issue would find the phrase objectionable, as the word "independent" suggests that the evaluation is somehow neutral. In fact, these examinations are often performed by doctors who earn hundreds of thousands of dollars per year performing these evaluations for defense insurance companies merely one or two days per week. There have been scandalous examples of "IME mills" which are set up to produce medical evaluations coming to whatever conclusion their insurance company clients demand. In practice, as you would expect, there is a spectrum of competence and honesty in the conduct of these medical examinations. Yet even if the examination is performed by a competent, honest and ethical defense expert, it is independent only in the sense that it is performed for reasons other than treatment by somebody who has no doctor-patient relationship with the plaintiff. It is more accurate to describe this type of examination as a "defense medical examination" than as "independent".

There are studies demonstrating that words do have an impact on perception. Describing how two cars "crashed" or "smashed" into each other gives a different impression of what occurred than stating that they "collided", and a first impression created by such language can affect a jury's perception of the accident and of the vehicles' speed at the time of collision. "The driver proceeded into the intersection in disregard of the traffic signal and came into contact with another vehicle" versus "The driver sped through a red light and crashed into another car." In a discussion of these issues, a defense lawyer dryly quipped that Michigan's standard police form for car accidents - the UD-10 "Traffic Crash Report" - must have been named by a plaintiff's lawyer. You can do what you want to refer to automobile collisions and contact between vehicles, but then the officer gets on the stand and suddenly it's a "traffic crash".

The LGM post described a judge's decision in Georgia, which at least in theory attempted to remove some of these semantic issues from a sexual assault trial.
Lithwick reports on a Nebraska state judge who is presiding over a rape trial and who granted a defense motion to bar the attorneys from saying the words "rape," "rape kit," "victim," "sexual assault," or "sexual assault kit." The prosecution responded by seeking to have the words "sex" and "intercourse" banned, as those words seem to suggest consent in the same way as the use of the word "victim" connotes lack of consent.
I can understand why a judge would be sympathetic to a defense motion that the terms "rape kit" or "sexual assault kit" not be used to describe the collection of evidence for a sexual assault case, as the language suggests that a rape or sexual assault occurred. I'm not stating that "juries aren't smart enough to figure out what it means", but it is possible to convey the same meaning without using loaded language. I can also understand why a court would be sympathetic to a defense motion that the complaining witness not be deemed a "victim" in advance of the jury's determination that a crime occurred. But the ban of the words "rape" and, particularly, "sexual assault" seem to me to be excessive at a trial where the defendant is in fact charged with those offenses.

The judge determined that it was okay to say that there was sex involved in the alleged crime. Is it permitted to separately say that there was an alleged assault? That would, of course, mean that the jury could hear separate descriptions of the same act, once as "sex" and once as an "assault". Somehow I suspect that a jury would be able to figure out that the complaining witness was complaining of a "rape" or "sexual assault" despite the judge's prohibition of those terms. Within this context, beyond making it more difficult to describe the two competing versions of what allegedly happened, can it truly be said that the ban changes anything?

David Brooks On Sex Education


(Yeah, I had that thought as well.)

In When Preaching Flops, a rambling editorial which suggests that Brooks recently read an essay on object relations theory, Brooks sneers,
A little while ago, a national study authorized by Congress found that abstinence education programs don’t work. That gave liberals a chance to feel superior because it turns out that preaching traditional morality to students doesn’t change behavior.
I'm not sure who supposedly felt superior, but it wasn't exactly a surprise that "abstinence only" education failed. To the extent that "preaching traditional morality" translates into "Do as I say, not as I did or do," or, "Virginity is really important... for the girl you marry," who could be surprised by that?
Deciding is conscious and individual, but perceiving is subconscious and communal. The teen sex programs that actually work don’t focus on the sex. They focus on the environment teens live in. They work on the substratum of perceptions students use to orient themselves in the world. They don’t try to lay down universal rules, but apply the particular codes that have power in distinct communities. They understand that changing behavior changes attitudes, not the other way around.
And let me guess... they were created by people Brooks would describe as liberals. As Brooks seems to agree with them, though, perhaps they're Hamiltonian liberals.

Article II Humor


Oren Kerr makes a funny.

If Dick Cheney's office truly isn't an executive office, why did the courts give so much credence to his claims of separation of powers?
Cheney argues that the executive branch needs to defends its right to confidentiality against "continual encroachment by Congress."
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